To celebrate the multi-million dollar redevelopment of Pacific Fair, the sartorial legends at Vogue Australia have jumped on board to create Vogue Fair, a joint venture designed to introduce the new digs in style. Pacific Fair has grown to include a retail mix combining international high-street stores and iconic luxury brands, as well as holding it down locally with Australian fashion, leisure and lifestyle retailers.
The Vogue Fair is billed to be something like a fashion Olympics – think pop-up stalls, special offers and plenty of champagne (it’s common knowledge that bubbles help with decision-making). It’s a chance to get in amongst the action in a chill way by checking out all the rad new retailers on the block. Some of the stores offering up deals on the evening include sass & bide, Zimmermann, Sephora, Aje, Michael Kors, Mr Simple, Coach and loads more. If you can imagine that feeling you get when you walk into your fave store to discover they’re having a sweet sale, that’s what will be happening all over Pacific Fair for one magic night. To check out who’s offering what (or to plan your attack), you can browse the online guide here.