We’ve been waiting 20 years to see the arrival of a new five-star hotel in Brisbane, so you’d best believe we’re going to pop a few bottles to celebrate the arrival of the latest. The opening of W Brisbane on Friday June 1 marks the brands re-entry into Australia, with the highly anticipated destination set to revitalise North Quay and its stretch of the Brisbane riverside. Before we can squeeze ourselves inside for a peek, W Brisbane is encouraging us to party, unveiling a custom-designed caravan that’ll be touring the east coast, spreading glittery vibes along the way.
The lovechild of a giant pineapple and a disco ball, the W Pineapple Caravan is a shining beacon of beauty that stands four-metres tall and is equipped with DJ decks. From midday today – Thursday May 31 – Queen Street Mall will host the vivacious vehicle, with rising DJ talent spinning tunes until 3:00 pm. For the next week, the W Pineapple Caravan will be taking the party to the people, travelling from Brisbane to the Gold Coast on Saturday June 2 for a party at Pacific Fair, followed by stops in Byron Bay and Melbourne before wrapping up in Sydney on Saturday June 9. Revellers can score a ticket to W Brisbane’s premiere party by finding the W Pineapple Caravan, taking a snap with it and posting it to Instagram with a 20 word or less caption as to why you should win, along with the tags #WBrisbane #WRoadtrip. As for the hotel itself, you can get a glimpse inside right now!